A December 1978 vintage Seiko Lord Quartz 7853-7010 on an original Seiko Lord Quartz bracelet. Watch is in good condition with a new crystal and new battery. Measures 35 mm in diameter. Features the Lord Quartz Cal. 7853. 1978 was the first year of the Seiko Lord Quartz's introduction to the market. A beautiful example of a high-end 1970s Seiko quartz watch. We offer a flat rate for shipping on every order and 30-day free returns. We also offer a 2-month mechanical warranty for every purchase. All prices are in CAD.
Seiko Lord Quartz
The Seiko Lord Quartz first appear in the 1978 Seiko JDM catalogue, the same year of the release of the Seiko Grand Twin Quartz and Seiko King Twin Quartz. It was positioned third in the hierarchy at the time, and featured the Cal. 7853. It was priced between 48,000 Yen and 33,000 Yen and produced for a relatively short time. More than the regular Seikos or even the Type II at the time, but still much more affordable than the Seiko Grand Quartz and King Quartz models.
Seiko was founded as a watch store in 1881 by Kintaro Hattori in Tokyo. By the 1890s it was producing both clocks and pocket watches as Seikosha. And in 1913 Seiko produced Japan's first wristwatch, the Seiko Laurel. Seiko had beat out several other Japanese companies, including other Tokyo clock companies like Tokyo Clock Co. and Japan Pocket Watch Manufacturing Co. By the mid-20th century Seiko produced some of its most important wristwatches that set the stage for its future. In the early 1950s Seiko produced the Seiko Super which then became the Marvel. And in 1960 Seiko released the first Grand Seiko. This marked the beginning of not only the Grand Seiko but also the King Seiko and Lord Matic lines to follow.
Then, in 1969, Seiko released the Astron, the watch that would upend the Swiss watchmaking industry. Throughout the 1970s and 1980s Seiko continues to produced extraordinary quartz watches, along with many legendary vintage Seiko dive watches. In modern times Seiko continues to innovate, especially through its Grand Seiko brand.